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SSL Certificate: What Is It & Do I Need One?

We discuss what an SSL certificate is, how it works and the reasons why having a valid SSL certificate for your website is an essential part of doing business online today.

Ralf Klis: I’m not a sales person

By Ralf Klis, FutureLab’s owner and technical leader. This post was originally published on LinkedIn. I’m not a sales person. Period. This should be a tweet, but I got so much feedback recently about the whole matter that I’m going to elaborate in a little article. I must confess. FutureLab have had two attempts to … Continue reading "Ralf Klis: I’m not a sales person"

WordPress Auckland Meetup: WordPress Disasters!

When: Tuesday 12th September Where: GridAKL, 101 Pakenham Street West Why: Meet your local WordPress user group, eat pizza and mingle! The September WordPress Auckland Meetup is coming up soon. This month we are featuring lightning talks on the topic of WordPress “DISASTERS: how I found myself in trouble and how I recovered”. Our speakers … Continue reading "WordPress Auckland Meetup: WordPress Disasters!"

This Friday: Learn about brand identity for websites (plus free pizza)

No plans for Friday evening? If you’re keen to learn more about design and brand identity, plus network with other professionals over FREE PIZZA, we have the event for you! If you didn’t already know, each month FutureLab helps organise and sponsor informal WordPress meetups for the Auckland community. We get together to listen to other … Continue reading "This Friday: Learn about brand identity for websites (plus free pizza)"

Online Sales Success for Auckland Ecommerce Business

Auckland Flowers Takapuna have been delivering gorgeous bouquets for all occasions right here in Takapuna since 1986! Lisa and her family have been running the popular florist shop right out of the same Barry’s Point Road location for all these years, but 2016 marked a big change for the company – moving to fully automated … Continue reading "Online Sales Success for Auckland Ecommerce Business"

Tips for Setting up your Google AdWords Account

Wading into the world of AdWords advertising may be an overwhelming but necessary job for a small business owner. You don’t need a full-time marketing person (yet) but you’ve still got to bring in your customers. And these days of course, advertising online is widespread, with internet advertising revenue surpassing television revenue some years back … Continue reading "Tips for Setting up your Google AdWords Account"

My budget is… what can I get?

We work with clients and businesses from a range of backgrounds – start-ups with minimal budgets (start-ups with plenty of budget too), established businesses looking to push their online markets, high-level brands looking for one-off custom work for a competition or marketing campaign. And everyone in between, from Auckland to Christchurch and overseas as well. … Continue reading "My budget is… what can I get?"

Q&A with Daren, Business Development Manager at FutureLab

Daren recently joined FutureLab in the newly created role of Business Development Manager. Daren is on board to help manage our business growth and provide strategic vision for the overall development of the company.