Domain name .nz – is it worth changing your domain?

So unless you’ve been living under a rock this week, you’ll have heard about the new “exciting” changes to New Zealand domain names. At FutureLab HQ, where I’m copywriter in residence, we’ve already had many calls from clients wanting to know more information about what this all means, so let’s go through the options for … Continue reading "Domain name .nz – is it worth changing your domain?"

A guide to SEO basics: how to make your website content SEO-friendly

First things first: if you need to learn what SEO is and how to use it, catch up here. Search engine optimisation, or SEO for short, is hugely important to your website. It can mean the difference between driving a good amount of traffic to your website, and withering away somewhere in the murky depths … Continue reading "A guide to SEO basics: how to make your website content SEO-friendly"

How to make a Facebook Advert

A Facebook advert can be a great way to gain popularity for your page or attract new customers to your business. The great thing about Facebook ads is that they allow you to target specific audiences according to age, interest, location and many more. From our experience, the best tactic is to be a little … Continue reading "How to make a Facebook Advert"

Web Hatchery Website Launch

We are excited to announce the launch of our new website, Web Hatchery! Web Hatchery will provide professional website design and development services to small businesses, organisations and start-ups who want to become successful in the online marketplace – without breaking the bank. Web Hatchery makes getting a website an affordable affair, offering its customers … Continue reading "Web Hatchery Website Launch"

FutureLab becomes Magento Sweet Tooth development partner

FutureLab became a Sweet Tooth development partner in New Zealand! We develop Magento websites and we had used Sweet Tooth many times before now becoming a recognised and official partner.

Why good quality websites are important for ROI

Why create a website? How would you find the answer to any question you care to ask? Search it on the internet of course. These days, there’s no getting away from the online world. The internet has everything covered; services to use, items to buy and places to go are all at your fingertips. Needless … Continue reading "Why good quality websites are important for ROI"

The Future of Mobile Marketing

What’s in store for mobile marketing next year or even in the years to come?

What is SEO and what do I need it for?

If you have a website, or know others that do, you have probably heard a lot about SEO. SEO this, SEO that, Google this, Bing that, page ranking, key words…